THE STYLISTS

Owner/Stylist
@rosiereiner.etc

I’m Jessica, but people usually call me Jess. I am one of the co-founders here at To the Woods. I really love having my own spot especially because it allows me to nerd out on spreadsheets and tracking which is my love language.  I am a hardcore Capricorn sun with and ooey gooey Pisces moon and tinge of Aries Rising. 

I’ve been a stylist for 18 years (legally) but long before that, I was using my brave friends as my models. I love being intuitive with hair – letting it tell me how it wants to move and where it wants to live. I love, love, love using a straight razor, although I have fallen back in love with the scissors.  Obsession: Golden blondes, I call it the Sarah Jessica Parker golden retriever blonde.  Warm tones are a hidden gem that most people look spectacular with!

Things that make me swoon: making perfumes, oils and balms for the skin (including your scalp).  Caffeine free diet cokes, I know, I know nasty.  Must be served in a cold can over a lot of BIG ice cubes. (think your single whiskey cube); this a recipe that has been past down for generations in my family. I pride myself on being able to pick out the perfect cucumber any time of year even out of season and it is my favorite food.  Pickles dipped in tzatziki are near and dear to my heart.  

Lastly, I love chatting and hearing about your life and nothing makes me happier than to keep all your secrets!

Owner/Stylist
@jaime_oneway

Hi, I’m Jaime, co-founder and stylist at To The Woods, My journey began in New York City, where I graduated from the Aveda Institute in 2003 and further honed my skills at Sally Hershberger and Arrojo Studio.

Before immersing myself in the work of hair, I studied at FIT and worked in luxury fashion. This background allows me to bring a unique and style-foreword perspective to my clients, tailoring looks that seamlessly fit their modern lifestyles.

I have a deep appreciation for effortless, unfussy styles that highlight natural texture and individuality. Specializing in lived-in, luxe blonding services (on all levels of hair!) and organic cutting techniques. My goal is to create looks that feel both elevated and easy to maintain.

My passion and curiosity for hair (and people!) keep me continually inspired and evolving as a human. I’ve pursued advanced training with industry leaders like Vidal Sassoon, Jayne Matthews, Hairstory studio R+Co, Bumble $ bumble, Johnny Ramirez and Whittemore House, among others.

At To The Woods I strive to craft syles that not only look fresh & beautiful but also resonate with each clients unique sense of self. Fun facts about me:

I’m and Aquarius with Aquarius rising - visionary & community driven…anyone relate?

I have two teen girls and really strong boundaries, lol. You can “try” to argue with me, butttt…

I am trustworthy and will always, ALWAYS be honest with you. You will always know where you stand with me.

I believe in a life well lived and cultivate it minute by minute. I value the time I spend with my clients in the salon and loved ones outside of it. Balance is the key to everything!

Stylist
@thehaircover_

Hi, I’m Cover! Originally from Thailand, I’ve found a home in Chapel Hill and look forward to growing my hair expertise here! I’m an Aries (and a big believer in Astrology), so you can expect me to bring that fiery passion and confidence to whoever I meet in my chair. Three things I love: Labubus, The Marías and Sade’s hair circa 1992. Three things I hate: Lululemon price tags (worth it, though), people who are perpetually late, and first dates in the woods in the middle of the night – ask me about it!

Stylist
@canankilichair

My name is Canan, pronounced Juh-non (Turkish!) I’m a Carrboro native, who is now happily residing in downtown Durham. In my spare time, I find peace visiting my local thrift stores and finding four-leaf clovers in my yard. At work, I feel grateful everyday for a career that plays such a big role in gender-affirming care. Every time a client sits in my chair, I aim to connect in a way that makes them feel safe, comfortable and validated. I love the challenge of tailoring styles to each individuals’ texture and way of life. Whether that be a simple bang touch up, a light refresh, or a huge transformational chop, I look forward to it all!

Stylist
@honeymoon.durham

I’m Marcella! I’m West Coast born and raised but, with Durham’s help, discovered I’m an East Coast person at heart. 10 years ago, I began my career doing formal styles for friends and jumped right in from there! Since then, I’ve found a great love for 60s and 70s fashion and helping my clients feel as good as Grace Jones and Raquel Welch looked.  Going lighter is fun, but richer and darker tones and REDS really have a special place in my heart!  Besides the mid-century aesthetic, I’m also an enjoyer of orange blossom scents, luxury linen sheets, and giving absolutely zero f*cks.

Stylist

My name is Ehren – a 23-year hair industry veteran and returning North Carolinian! After spending 14 years in New York City, I’m excited to bring all my experience back to Chapel Hill. You can often find me enjoying a crisp maple iced coffee and reading my horoscope skeptically (as a true Aries would). As the regretful owner of a cupcake tattoo, I understand the importance of making big decisions, and hair can be a big decision! At work, I pride myself in delivering gorgeous layered colors and keeping your locks healthy – all while wearing the proper footwear and humming some Backstreet Boys under my breath. 

Abby is a Durham native who’s been behind the chair for over 10 years. She got her start experimenting with makeup in high school, and that love for creativity eventually led her into the beauty industry. Her forever hair inspo? Blake Lively — cancelled but still iconic, because let’s be real… she’s never had a bad hair day. Clients love Abby’s honesty, her eye for detail, and the way she makes every appointment feel fun and effortless. When she’s not at the salon, you’ll find her with her pup Beckett, planning her next tattoo, or blasting Taylor Swift.

My name is Bentley, a Chapel Hill local who’s happiest with sunshine, good music, and a cozy corner to unwind in. When I’m not behind the chair, you’ll usually find me exploring creative hobbies or wandering through plant shops. In the salon, I love creating soft, natural color and haircuts that grow out beautifully, always tailoring each look to your texture, lifestyle, and comfort. My goal is to make you feel seen, safe, and cared for from the moment you sit down—whether you’re here for a subtle refresh or a big change you’ve been dreaming of!

Madison is originally from Portland, Maine, and moved to Raleigh in 2023 to chase her dream of becoming a hairstylist. She’s already known for her love of lived-in color, natural-looking blondes, and warm brunettes. Her forever hair inspo? Sabrina Carpenter blonde — foreverrr.

Clients love Madison’s Libra energy — thoughtful, fun, and always down for a good makeover (with an honest “not yet” if your hair needs some love first). Outside the salon, you’ll find her with a coffee in hand, collecting Popmart trinkets, or rewatching Twilight for the millionth time.

I’m Bethany! I found my way to hair after leaving social work in 2019, wanting to keep working with people in a more creative, joy-filled way. I graduated from Paul Mitchell Raleigh in 2021 and have spent the last four years creating a safe, welcoming, judgment-free space where clients can feel totally themselves. I’m a Leo from Cowpens, SC (great convo starter), inspired by bold looks (forever hair goal: Pink Dagger), honest connection, and great hair—without ever melting it off. Come hang with me if you’re into real conversation, good energy, and hair that feels like you.